Another quick addendum to my post, below, about that thinly-disguised bit of advertorial over at AlwaysOn. I know I should probably just drop this, but I can't help myself.
Curious to see if there was any kind of ethical framework in place at AlwaysOn, I just clicked on "Post Your Own Editorial" link over there. Right at the top of the entry form, it says:
NOTE: Blatant promotions and advertisements will be removed by the editors and violators suspended.
Further, "The AlwaysOn Blogger Bushido" in the sidebar states:
"We shall not promote our own companies, events, or investments in our entries. We will object rigorously to posts we consider to be advertisements, and we understand that AO will delete them."
I feel an email to Tony Perkins coming on.
Michael O'Connor Clarke is proud to be a card-carrying flack. Currently based in Toronto, Michael has spent almost 20 years in corporate communications and marketing roles. He started blogging at almost the same time as he first moved into PR - over five years ago. Now he's trying to figure out how to combine these two areas of expertise for the benefit of clue-seeking clients. In his time, Michael has pitched people, products, processes and pop-tarts, but he has a congenital inability to peddle fluff.
